Daejeon Bread Festival

The 2026 Daejeon Bread Festival is a representative Korean regional win-win bread festival where Daejeon's excellent local bakeries and alley commercial districts all smile together. From nationally renowned brands like Seongsimdang to skilled neighborhood bakeries hidden in every corner, a total of 120 local small business owners participate as proud protagonists of the festival. At the festival site, beyond the gastronomic pleasure of tasting a variety of freshly baked fragrant bread, a valuable venue for market development unfolds to widely promote the outstanding taste and philosophy of unique local bakeries. Going beyond a simple consumer event, it leads to increased sales for small business owners and revitalization of the original downtown commercial district, infusing warm vitality and warmth throughout the local economy. It is establishing itself as Daejeon's unique fun and win-win festival where citizens, small business owners, and tourists all happily come together through the medium of bread.

Program

1. Market · Experience · Exhibition
- 120 local bakery sales zone, bakery gallery (exhibition), bakery laboratory (experience)
2. Stage Program
- Opening ceremony and celebration performance, fireworks show, fringe cultural performances, bread-filled busking, Bread Jam Olympics, bakery cooking class, barista class, Daejeon Blues Creative Song Festival
3. Purchase Receipt EVENT
4. Additional programs
- Dream Family Photo Zone, Daejeon Goods Flea Market, local commercial district linked discount events, etc