2026 Korea Traditional Liquor Festival

The 2026 Korea Traditional Liquor Festival is the largest traditional liquor festival in Korea, designed to widely promote the value and diversity of traditional liquor and strengthen communication with domestic and international consumers. It will be held for three days from November 13 to 15, 2026, at Exhibition Hall 1 of the aT Center in Yangjae-dong, Seoul, where excellent traditional liquors from all over the country can be encountered in one place. Visitors can directly experience the charm of traditional liquor through tasting, hands-on activities, and purchasing while encountering our traditional liquors in one place. In addition, various programs and events using traditional liquor will be held, providing a venue for a cultural festival that everyone, regardless of age or gender, can enjoy.

Program

- Main programs: Our Liquor Tasting / Stage programs (cocktail show, Korean food pairing show, stand-up comedy show, etc.)
- Side events and programs: Our Liquor Class (makgeolli brewing and wine-making experience) / Hangwa-making experience / Make-your-own liquor glass experience / Events (mission bingo, purchase receipts, satisfaction survey participation, consumer tasting session) / Food truck operation, etc